Bvlgari has welcomed Byeon Woo Seok as its newest ambassador, bringing together the actor’s understated charm and the House’s unmistakable Roman elegance.
Founded in Rome in 1884, Bvlgari has built a legacy through bold design, craftsmanship and timeless luxury. Today, the House continues to blend heritage with a modern point of view.
Known for his effortless style and growing global presence, Byeon Woo Seok feels like a natural fit for Bvlgari’s next chapter.
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