
Bvlgari has named aespa’s Ningning as its latest brand ambassador, marking a new chapter between the K-pop star and the Roman luxury house after several appearances together throughout the year.
Ningning’s connection with Bvlgari was already taking shape before the official appointment. For her Met Gala debut in May, she wore pieces from the Maison’s Serpenti Viper collection. A month later, she joined Bvlgari in Shenzhen for a B.zero1 event, where she shared her appreciation for the house and its Italian craftsmanship.
The appointment further expands Ningning’s presence in luxury fashion. Earlier this year, she also became a global brand ambassador for Gucci, adding another major Italian house to her growing portfolio.
Ningning also joins Bvlgari during a year that has seen the Maison welcome several new faces across entertainment and culture. Kento Nakajima, Dua Lipa and Jake Gyllenhaal have joined as ambassadors, while Orm Kornnaphat and Marian Rivera have been named Friends of the House.
